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How to market temporary housing successfully – With practical tips, legal advice and new opportunities for landlords
Image source: Grant | Unsplash
To list a temporary apartment means responding flexibly to the growing demand for temporary housing solutions. More and more people – whether students, business travelers, or expats – are looking for temporary housing options. For landlords, this presents enormous potential: A strong listing helps address the right target group, reduce vacancies, and rent out the property successfully.
Why Temporary Housing Is Becoming More Popular
The demand for short-term rentals is steadily increasing, as many people prefer to live flexibly without long-term commitments. Reasons include:
- Job mobility: Project work, business trips, and professional relocations.
- International demand: Expats and exchange students require flexible housing.
- Private transitions: Interim solutions during separations, renovations, or new constructions.
- Flexible lifestyles: More people want to combine living and working temporarily.
For landlords, this means: Those who list temporary housing can reach a highly dynamic target group with strong demand.
Creating a Successful Temporary Housing Listing
A strong online ad is crucial to attract suitable tenants. Make sure to include:
- Clear description: Details about size, location, features, and rental duration.
- Professional photos: Images of rooms, furniture, and shared areas build trust.
- Transparent rental terms: State base rent, utilities, deposit, and termination rules clearly.
- Highlight flexibility: Mention whether extensions or shorter stays are possible.
- Community aspect: In shared apartments, social interaction is often important.
- Added value: High-speed internet, furnished interiors, or cleaning services increase appeal.
Legal Notes for Landlords
When listing temporary housing, landlords should also consider legal requirements:
- Lease agreement: Fixed-term rental contracts are common – ensure clear wording.
- Furnishing: If rented furnished, the inventory should be listed in the contract.
- Misuse regulations: Check local restrictions, especially in cities with strict rules.
- Taxes: Rental income from temporary housing must be declared correctly.
- Utilities: Clear agreements prevent later disputes.
Expanding Reach with the Right Platform
A listing is only successful if it reaches the right audience. On WG-Gesucht.de, landlords can easily list temporary housing and benefit from:
- High reach among students, expats, and professionals
- Specialization in flexible rental forms like short-term and shared housing
- Simple creation and management of online ads
- Direct contact with potential tenants through the platform
- Centralized management of all requests in one place
Opportunities with Premium Features
Landlords who market multiple temporary housing units benefit from the extended premium features of WG-Gesucht.de:
- More visibility: Listings are automatically updated and shown more often.
- Verified badge: Builds trust with potential tenants.
- Professional branding: Dedicated profile page for companies and agencies.
- Efficient applicant management: Messages and attachments sync directly with your email inbox.
- Performance reporting: Detailed statistics on clicks and inquiries.
- Ad copy feature: Quickly duplicate similar listings.
- No ads: Full focus on your rentals.
Additional Tip: Use Tenant Requests
Not only listings lead to success – tenant requests are also a valuable tool. On WG-Gesucht.de, seekers post their requirements and preferences. Landlords can actively approach suitable tenants even before their listing goes online.
Conclusion: Successfully Listing Temporary Housing
Those who offer short-term rentals should focus on transparent, well-structured, and appealing online ads. With a professional presentation, legally secure contracts, and the right platform, suitable tenants can be found quickly. On WG-Gesucht.de, you have the ideal opportunity to market your property efficiently, avoid vacancies, and benefit from the growing demand for temporary housing in the long run.
Useful Information from Official Sources & Portals:
FAQ – Tips & Info About Renting Out Your Place Short-Term
What does “temporary housing” mean?
It refers to the fixed-term rental of a furnished apartment or room, usually for several weeks to a few months.
Who is temporary housing suitable for?
Primarily for business travelers, expats, students, and people in need of a temporary solution – e.g., during renovations or relocations.
What are the benefits for landlords when listing temporary housing?
Landlords benefit from strong demand, flexible lease terms, and the opportunity to offer furnished apartments, often at better rental conditions.
How can I quickly find tenants for a short-term rental?
Create a clear, well-structured listing with high-quality photos. On [WG-Gesucht.de](https://www.wg-gesucht.de/en/), you can reach people actively searching for temporary housing.
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How to market temporary housing successfully – With practical tips, legal advice and new opportunities for landlords
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